About Us

Since the 1920’s, when the Auto-Roller was first designed, our range has been continuously developed, retaining all the features that have made the Auto-Roller so successful around the world. This continuous improvement is relied upon to keep the finest cricket wickets in world class condition.

Autoguide Equipment purchased the Auto-Roller business from T H White in 1995. The original Auto-Mower Company was based in Norton St Philip. Traditions set by Auto-Mower were followed by T H White and we now follow these for our cricket rollers alongside our other product ranges.

Timeline

1930

1930

The first Auto-Roller was sold in 1932. Many of the oldest rollers are still running today!

1953

1953

By the 1950’s, the Auto-Roller was being sold all over the world, including places like New Zealand and Singapore!

2000

2000

After Autoguide Equipment took over the business, we expanded the cricket roller range to include a 3ft roller aimed at smaller clubs with limited funding, as well as a Re-Power Kit to give aging rollers a new lease of life!

Today

Today

Today, we work with the ECB to make the Auto-Roller available and affordable for as many cricket clubs as we can; from the top test cricket wickets to clubs in small towns and villages across the UK!